The Benefits of Using Digital Signage in a Hotel

by | Aug 18, 2022 | Destination Marketing, Digital Signage, Visitor Information

two guests checking into a hotel

As a tourist destination, your area is likely visited by people for a multitude of reasons.

There are many types of tourists and visitors, and they are most likely staying at a hotel.

How should a hotel engage them?

How should local businesses partner with them?

Digital signage is a great way to not only engage a tourist, but also bring awareness of things to do in an area, and create an environment where they take action.

It’s also a great opportunity for a DMO and hotel to align with messaging.

Benefit #1 – Your Engaging The Tourists Where they Are

As any hotelier knows, engagement is key to providing a good experience for your guests. Digital signage is one way to engage your guests and keep them informed about what’s going on at your hotel.

By placing digital signage in strategic locations around your hotel, you can ensure that your guests are never more than a few steps away from important information.

For example, you can use digital signage to direct guests to the nearest exit in case of an emergency.

You can also use it to provide information about local attractions or upcoming events at your hotel.

In addition, digital signage can be used to promote special offers or discounts.

By taking advantage of digital signage, you can ensure that your guests are always well-informed and engaged.

Benefit #2 – Showcase Local Businesses and Things to Do

Digital signage is a great way to showcase local businesses and things to do in your hotel.

You can use it to promote special events, discount deals, or simply provide information about nearby attractions.

Digital signage is also a convenient way to keep your guests informed about changes or updates to your hotel’s policies or procedures.

By using digital signage, you can provide your guests with the most up-to-date information about your hotel and the surrounding area.

Benefit #3 – You Can Create a Call-to-Action and Turn Tourists into Customers

As a hotel owner or manager, you’re always looking for ways to improve the guest experience and increase bookings.

Digital signage can help you achieve both of these goals. One of the great things about using digital signage in your hotel is that you can create a call-to-action and turn tourists into customers.

For example, you can use digital signage to promote special room rates or packages, offer discounts on dining or spa services, or provide directions to nearby attractions.

By providing guests with relevant information and a call-to-action, you can encourage them to book a stay at your hotel.

So if you’re looking for a way to boost business, consider investing in digital signage. It could be just what you need to take your hotel to the next level.

Benefit #4 – Enhance The Overall Experience for Tourists

Digital signage can play a big role in enhancing the overall experience for tourists who are staying at your hotel.

One way that it can do this is by providing information about local attractions and events that might be of interest to them.

This can help to make their stay more enjoyable by ensuring that they are aware of all the best activities and attractions that your area has to offer.

Additionally, digital signage can also be used to provide directions and maps to help guests navigate their way around the hotel and the surrounding area.

This can be particularly helpful for guests who are unfamiliar with the area and might otherwise get lost or have difficulty finding their way around.

By using digital signage, you can help to make your hotel’s guests’ stays more enjoyable and hassle-free.

Benefit #5 – Increase Revenue for Your Business or Destination

Digital signage is an increasingly popular way for hotels to communicate with their guests.

By providing information about local attractions, events, and restaurant options, digital signage can help increase guest satisfaction and loyalty.

Digital signage can also be used to upsell guests on additional services or products, such as spa treatments or room upgrades.

In addition, digital signage can be used to generate revenue for your business or destination by displaying advertising messages from local businesses.

By capitalizing on the benefits of digital signage, you can create a more memorable and enjoyable experience for your guests while also increasing your bottom line.

Schedule a Free Consultation with HootBoard Today

If you’re interested in learning more about how digital signage can benefit your hotel or business, we invite you to schedule a free consultation with us today.

At HootBoard, we specialize in creating custom digital signage solutions that are tailored to the specific needs of our clients.

We would be happy to discuss your specific needs and goals and help you determine if digital signage is right for you.

So please don’t hesitate to contact us today to learn more. We look forward to hearing from you!

Schedule a Free Consultation

Conclusion

Digital signage is a great way to engage with tourists and promote your hotel. It can also help to increase bookings, generate revenue, and enhance the overall experience for guests. If you’re interested in learning more about digital signage, we invite you to contact us today for a free consultation. We would be happy to discuss your specific needs and help you determine if digital signage is right for you.

 

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