by Satya Shahade | Nov 12, 2025 | Destination Marketing, Digital Signage, Education, Newsletters, Touch Kiosks, university kiosk, Wayfinding
The Great Shift: From Hardware to Outcomes The AV industry is entering a defining moment. The golden era of “bigger screens, louder sound” has quietly faded into the background. Clients no longer ask what you’re installing — they ask what it does for them after it’s...
by Satya Shahade | Nov 10, 2025 | Digital Signage, Education, Touch Kiosks, university kiosk, Visitor Information, Wayfinding
The New Reality of Campus Safety University campuses are micro-cities vibrant, connected, and complex. Yet, when emergencies occur, communication often collapses under its own digital weight. From lockdowns and weather events to cyber incidents and infrastructure...
by Satya Shahade | Nov 7, 2025 | Destination Marketing, Digital Signage, Newsletters, Touch Kiosks, Visitor Information, Wayfinding
The Travel Funnel Has Fractured and Google Owns the Top Once upon a time, travelers planned trips through tourism websites and booked directly with hotels. Today, 70% of travelers begin their journey on Google, and nearly two-thirds of hotel bookings now originate...
by Satya Shahade | Oct 10, 2025 | Digital Signage, Education, Touch Kiosks, university kiosk, Visitor Information, Wayfinding
The New Definition of “Student Experience” Thesis: On tomorrow’s campus, personalization is the student experience. University life is no longer about lectures and libraries alone — it’s about how seamlessly technology connects a student to the opportunities, people,...
by Satya Shahade | Oct 7, 2025 | Destination Marketing, Digital Signage, Newsletters, Touch Kiosks, Visitor Information, Wayfinding
The Attention Economy Has Changed the Rules Once upon a time, visibility was everything. If your ad reached millions of eyes through TV, print, or billboards, success followed. But in today’s fragmented digital world, attention — not exposure — is the real currency....
